Thursday, September 14, 2017

Home Party Plan Business for Non-Party People

How many times have you gone to a home party selling products while mingling with friends and thought to yourself I want to do this. I know I have especially if the party offers clothes, jewelry or food/wine. What's not to like about those parties? The more fun the party is the more likely you're thinking I can have fun and earn money.

Both of those things are true in a home party plan business- having fun and earning money. But to do this as a long-term business, it might not be for everyone, especially if you're a non-party kind of person. That doesn't mean you won't be good at it because we're capable of learning to be good at something if we choose to invest the time. But let's say you really want to join a home party plan company without having to do parties, is that possible? It is possible but consider doing a variety of marketing methods if you're not planning to host parties or ask others to host for you.

YOUR NETWORK. It definitely helps your new business get off to a strong start if you have a large network of contacts that are enthusiastic about supporting your new business. This is the best place to start. I've been to a few parties where the consultants invited dozens of people all happy to support their new friend's business and it was very successful and fun. From the success of the first launch party, she was able to book future parties, and so forth. This is the best method for sales and sponsoring your new business especially if you have a big turn out. I attended a clothing party once and the consultant had thousands in sales that night and people asking her about how to do the business.

I DON'T KNOW ENOUGH PEOPLE. I hear this often from prospective recruits. Even if you don't have a large network of contacts or really don't want to ask people to host parties for you, consider starting off with your own launch party. Schedule an open house type of venue. If this isn't an option than maybe invite a few people you know for a smaller gathering. Perhaps over coffee or lunch. Hand out catalogs. There are also local craft fairs, events related to the products you're selling, donate items to be auctioned off at your child's school fundraiser. There are lots of ways but it will take diligence on your part.

INTERNET MARKETING. Facebook appears to be the social media #1 choice for many people in the home party plan industry. It is one of many social media sites to build your business. I love to blog so that's my go-to marketing choice. No matter which one you choose to spend your time building your business, doing it professionally and consistently is key to your success.

If you're considering Facebook marketing or building your business online, here's a great article by Karen Clark, at My Business Presence -> Facebook Parties for Direct Sellers from a Business Page. Also check out Jennifer Fong's blog as she offers tons of valuable tips.

There are plenty of successful direct sales superstars that have done very well without doing parties. It's usually after they've established a loyal repeat customer base. So start building your business from the beginning. It might take you longer or faster than others and if you stay the course and commit to doing all the marketing methods to grow your business, you will find success eventually ... becoming successful overtime is my motto. You can do this even if you're not a party kind of person.

As always, would love to hear your thoughts.



No comments: