Thursday, November 14, 2013

Verefina Natural Holiday Scents are Back!

Verefina All Natural Holiday Products are Baaaaaaacccck!

The Holidays are just around the corner and let's get shopping now. I'm so excited to share Verefina's all natural Holiday scents with you.


Don't you love the traditions of the holidays, the family gatherings, the warmth and spices of the food? What a perfect way to warm up your holidays and homes with these holiday scents.

Aloe & Calendula All Purpose Moisturizing Cream

Holiday Traditions Spiced Wassail Essential Oil

Bring the warmth of holiday scents into your home with our Spiced Wassail Essential Oil Blend! This blend 
contains100% therapeutic-grade essential oils of orange sweet, clove bud, and cinnamon bark. 
Verefina's essential oils go perfectly in our AromaSphere diffuser.  I use it daily to freshen up my house
 without worrying about burning toxins from candles or air fresheners. 

Note: This is last year's popular "Spiced Orange" blend!
Certified Therapeutic Grade Essential Oil

Holiday Traditions Evergreen Essential Oil

Bring the scent of a real Christmas tree into your home with our Evergreen Essential Oil Blend! This blend 
contains100% therapeutic-grade essential oils of fir needle, and black spruce. 
Certified Therapeutic Grade Essential Oil

Low Shipping Fee

We are pleased to offer reduced shipping as part of our Holiday Traditions Promotion. Pay only $5 for orders up to $300 and $10 for orders over $300! All orders shipping to Alaska, Hawaii, or other U.S. Territories will add $5.00.

Happy Shopping and all orders placed on my website will get a "thank you" gift from me (not company sponsored). 


Janette Stoll
Verefina #1 Team Leader

Saturday, September 14, 2013

Verefina New Products: 5 Essential Oil Singles

I was so excited like a kid before the Holidays when I heard my company, Verefina, was debuting 5 brand new essential oil singles and diffuser. It was a happy day for me! If you love essential oils and their amazing benefits, you know what I'm talking about, right? Without further ado, here are the 5 new oil singles and diffuser. 

In my next post, I'll share the new essential oils and the benefits from each oil as well as my personal experience from using the new diffuser and oils :).

Verefina New Essential Oil Singles and Diffuser

New Essential Oil Singles:
    Roman Chamomile
    Clary Sage
Verefina Diffuser w/2 Essential Oils
New Essential Oil Diffuser:

Verefina “AromaSphere” Diffuser. Buy with 2 essential oils as pictured above or buy Diffuser separately.
Enjoy the ultimate aromatherapy experience with our brand new AromaSphere Diffuser using your favorite Verefina Essential Oils. Make your surroundings relaxing or invigorating simply by your oil selection. Unlike artificial scents that can cause headaches and allergic reactions, our diffuser allows you to surround yourself with a natural and healthy aromatic experience. 

Our diffuser produces vibrations at high frequency turning the water into a superfine mist for up to 21 hours with just one filling! The AromaSphere alone increases humidity and improves air quality through the production of negative ions. Negative ions help to lift your mood, strengthen the immune system, and relieve stress. 

The AromaSphere Diffuser is a perfect way to enjoy the benefits of your Verefina Essential Oils!
• Large 20 oz. capacity
• 3 LED lights with independent light-control
• High/low mist outputting settings
• Easy to clean and operate
• Silent operation
When you purchase the Verefina AromaSphere Diffuser, you’ll get two 15 ml full strength Verefina Essential Oils as a bonus!(Grapefruit Pink and Immunity Oil)
Directions for use:
Fill diffuser with water. Add 5 to 10 drops of your favorite essential oil and diffuse.

Thanks for checking out this post and hop on over to my website and browse. Click here ->Verefina New Products



Thursday, September 5, 2013

Verefina News: 15 New Products Launching Sept 9th!

To say I'm excited to try Verefina's 15 brand new products is an understatement. All of us consultants have been beside ourselves with anticipation to see new products and new catalogs. The buzz is insanely exciting and I am so thrilled and blessed to welcome so many new team members this month with this exciting news.


Fruit Enzyme Facial Cleanser
99% Natural Ingredients

Fruit Enzyme Facial Cleanser

Antioxidant Eye Balm

Antioxidant Eye Balm

If you're looking for a young company (launched 2012) and growing steadily (375 consultants nationwide), I invite you to take a serious look at Verefina. I've been able to build the largest team with the company and as their #1 team leader, I can help you achieve your goals, whatever they may be.

Great value at $99 kit with over $250 in full size products, no monthly sales requirements, build a business or enjoy the products as a shopper with no pressure to book parties, sell, recruit or worry about high monthly auto-ship just to be a business builder like too many mlms/network marketing companies.

Verefina offers pure and truly natural products without the toxins found in other natural and organic products. We're rated on (0-1) on all our products. Fantastic products at real prices that people can afford. High quality products do not have to be overpriced. It's a feel good company that you'll be proud to share with others.

I can't think of another rewarding home-based business that let's you earn an income while reducing the chemicals we use in our daily products.

Ready to join our success team?


Janette Stoll
Top Team Leader

P.S.  **New products are available Monday, Sept 9th**

Friday, August 30, 2013

Are Direct Sales Network Marketing Skin Care Products Overpriced?

I know plenty of people that gripe about how expensive skin care products are from network marketing companies. There's a perception that it's overpriced. I would agree there are high end skin care products but not all of them are overpriced. Because network marketing is lumped in with direct sales and party plan it gets confusing for people who are not in this business. This article is to highlight the differences in price points and that direct sales/party plan products are not necessarily overpriced and compete with regular retail brands, often for less.

First, what's overpriced? Price points is relative to the buyer, wouldn't you agree? I made this comment on a blog regarding an organic company. Although I like a lot of what they stand for but I didn't find the products I've used justified the price points. For me, I didn't see the value which is only my personal opinion because skin care is so personal and different for each person.

Whether a product is overpriced or not is relative to the VALUE the customer gets from the products. People will spend money on a product or service if they deem to be of value.

For me, I might have a problem spending $90 on a 1.5 oz jar of cream or $300 on a skin care set but others might not. Price is relative to what we deem important or desirable, isn't it?

On the other hand, I don't have a problem spending twice the amount for organic chicken, grass-fed beef, and stocking my pantry and fridge with as many organic products and produce as possible. There's more value to me in the quality of food I'm eating.

For direct sales and network marketing consultants, the value is in the business opportunity and the products. Since these reps are product users first and foremost it's easy to buy into the value of your company's products. You can't sell something if you're not a customer yourself. So the value is in the opportunity AND the products.

When you're not a rep, it's a lot easier to separate the two, but for consultants the products and opportunity go hand in hand therefore most wouldn't think their products are overpriced. If you worry about whether your company's products are overpriced or not is to look at the number of actual customers and not necessarily team members.

On the surface, it's easy to look at skin care products from a network marketing and direct sales company and think these companies are all overpriced but many of them are not. There are quality products from direct sales/party plan skin care companies such as Lemongrass Spa or Verefina at great prices that compete with regular retail brands and they're packed with good ingredients instead of laden with chemicals commonly found in regular retail stores.

Your thoughts?


Top Team Leader

P.S.  Want to build a flexible business with a few hours a week without parties or bugging people to host? As #1 sponsor for my company, I'll show you exactly what I'm doing. Visit my online business ->Verefina Natural Products

Monday, August 26, 2013

Verefina 0 Ratings on EWG and Fall Announcements!

As a top leader for Verefina since they first launched in 2012, I've seen so many transformations and this is one of the most exciting moments for me, because sharing Verefina's truly pure, natural, and clean products go beyond the business. These are products we use as a family but products I feel good to share with others knowing that these are high quality natural beauty and wellness products at real price points that people can afford. 

It doesn't make you feel bad for recommending products knowing it's going to put a dent in someone's budget. Healthy, natural products are not overpriced and it has little to do with the labels of "natural" or certified "organic" but the quality and what's really lurking in the ingredients. That's where you, as a consumer, should be paying your attention to is what's in the ingredients of your products. 

With that, I'm so excited that Verefina's products have been rated and is now on the Cosmetics Database so you can feel good knowing that you're using the safest and the most natural products for you and your family at affordable prices.

Here's more on this announcement ...

The Verefina story started when our founder, Jennifer Lugo, was introduced to EWG’s Skin Deep Cosmetics Database. The Cosmetics Database was created by a third-party consumer awareness group that rates over 74,000 health and beauty products for safety on a hazard scale of 0 to 10, with 10 being the most toxic! 

Although Verefina products have not been searchable, we have always encouraged customers to use this database to see how their favorite (non-Verefina) products rate so they can make smarter choices. For the last year we have been working to have our products included in this database. We finally received notification that our products have been formally rated and included in Skin Deep’s Cosmetics Database!

See our product ratings here:

Other announcements ...

New products include Diffuser, catalogs, and lots of exciting products to come. I can't wait to share our wonderful products with you.


Top Team Leader

P.S.  With kids heading back to school or already in school, NOW is the best time to start a flexible business that you can easily do online or offline. As Verefina's #1 recruiter, I'll help you achieve your goals and build a business from home that you can easily do online. Verefina offers outstanding quality products, affordable price points, ground floor with only 350+ consultants, and we're just getting started. Join us ->Verefina Business Info

Wednesday, August 21, 2013

Comparing Organic Skin Care Home Business vs Natural

Are there are differences between an organic skin care home business vs natural? Some people join an organic company because they think it's safer or better and that's far from the truth. In this post, I'm busting the myths of organic products so you'll know what's the real deal.

When it comes to skin care and personal care products, it's all in the ingredients. This is the one area the FDA requires all companies disclose the ingredients in their products in descending order. If you're considering an organic skin care company to join vs a natural company, here are some things to consider:

First, understanding what does it really mean to be organic or certified organic? And what does it mean to be natural? The truth is, natural ingredients are organic ingredients, the certification part is verification from a third-party that the ingredients are indeed grown organically (see explanation below).

There are different organic associations. In the US, it's the USDA Organic which is the highest authority. There's Soil in the UK and one in Australia. To carry the USDA Organic seal, the ingredients must be 95% organic and no synthetic ingredients. Compared to Soil Association, a company can have the organic label with 70% organic and it allows some synthetic chemicals. If you're a company caring the Soil organic label, you're allowed to have synthetic ingredients in the products.

More from the USDA Organic Skincare  ...

•Products claiming to be “organic” – e.g. “Organic Shampoo” – must be certified to the USDA NOP standard, the same standard to which organic foods must be certified. This standard requires 95% organic ingredients and places strict restrictions on the substances that can be used in the remaining 5%.
•Products claiming to be “made with organic _____” – e.g. “Made with organic essential oils and extracts” – must be certified to the USDA NOP “made with organic” standard, which requires at least 70% organic ingredients and places strict restrictions on the substances that can be used in the remaining 30%.
•Products making the claim “contains organic _____” – e.g “Contains organic rosemary, clove and thyme oils” – must be certified to the NSF 305 Personal Care Standard. This consensus-based standard requires at least 70% organic ingredients, and like the USDA NOP standard, places strict restrictions on the substances that can be used in the remaining 30%.

Source: USDA Organic Skincare

What about natural products company?

With so many of them how do you know they're really natural. See Toxins to Avoid for more info but your best bet is to look at the ingredients on the products. If you're on the company website, there should be ingredients listed under each product. When I come across an ingredient I'm unfamiliar with, I Google it or search on the which lists thousands of ingredients for toxicity levels.

The rule of thumb is, less ingredients is better than a long list of ingredients, especially ones that sound scientific. And the top part of the ingredients will tell you how concentrated the products are so you're not wasting money on products that say anti-aging yet the first ingredient is water, follow by glycerin which can be synthetic, and somewhere towards the bottom of the list you see anti-aging ingredients.

Unfortunately, misinformed people assume that a certified organic company is safer and maybe even better because it's organic but that's inaccurate. Certified organic ingredients or organic ingredients do not mean it's safer. An irritant is still an irritant.

Here's a better explanation from the USDA Organic Skincare ...

Are cosmetics made with “organic” ingredients safer for consumers than those made with ingredients from other sources?

No. An ingredient’s source does not determine its safety. For example, many plants, whether or not they are organically grown, contain substances that may be toxic or allergenic. For more on this subject, see FDA Poisonous Plant Database. Under the FD&C Act, all cosmetic products and ingredients are subject to the same safety requirement: They must be safe for consumers under labeled or customary conditions of use (FD&C Act, section 601(a). Companies and individuals who market cosmetics have a legal responsibility to ensure that their products and ingredients are safe for the intended use.
The main reason for this article is because there are misinformed people when it comes to organic products. Organic products as being safer than natural products or even non-natural products is a myth as referenced above.

So which business is better for you- organic or natural?

The answer isn't in the company itself or whether it's organic or natural but which company resonates most with you based on your interest, lifestyle choices, financial goals, which products work best for you, and so forth.

Bottom line is, when it comes to choosing between an organic skin care company to join vs a natural one, it's more than the products, the ingredients, the expensive marketing, or press coverage. Ultimately it's about YOU. Will you be a customer for the company even if you're not doing the business? I've seen many wonderful products but if I'm not willing to buy the products as a retail customer, I would not pursue the business.

If you love the products, that's a great start because you have to be a customer first. It doesn't matter if it's organic or natural or something else if you can't sell the products to real customers.


Janette Stoll
#1 Team Leader

Thursday, August 15, 2013

It's Back-to-School Offers with Verefina Natural Products

Buy NOW ->Verefina
Don’t Miss Verefina's Back-To-School Specials!
It’s Back-to-School time again.  Now that you’ve got them new backpacks and shoes, it’s time to get something that will really help your kids this year.  We have two Verefina Back-to-School packages that will get them off to a great start... both for 20% off retail price! The regular price items are already incredibly affordable so you're getting a bargain.
Keep your kids healthy and protected with our “Perfect Attendance” package.  Our Immunity Roll-On, Mini First Aid Stick, and Lip Balm or Butter make the perfect combination to deal with those cuts and scrapes and keep the sniffles at bay.  Only $16.80! (Retail: $21.00) See my Verefina online store for details.
Or, help your teen feel special as she heads off for another year of friends and learning.  Give her our “School Diva” package and she’ll look and feel great on her first day.  With a Sugar Scrub, a Moisturizing Deodorant, and a Lip Balm or Butter, you may even want to get one for yourself and enjoy a relaxing sugar scrub bath once you finally get those kids on the bus.  Only $26.40! (Retail $33.00) as pictured above.
These packages are only available at these special prices for a limited time available until August 31!
There are also discontinued items on my website to make room for NEW items to come. 
If I may answer any questions on any of the items, please email me and I'll return your email promptly.
Happy shopping,
P.S.  All orders are sent with a "thank you" lip balm directly from me :)

Friday, August 9, 2013

Could Verefina be the Home-based Direct Selling Business for You?

Join the #1 Team Leader -> Verefina Business Opportunity

Are you researching for a natural products direct selling company to partner with and you're leaning towards Verefina but still considering other natural/organic companies? Then you've come to the right place. I hope you'll find this post useful because there are a lot of good natural direct selling companies to choose from and hopefully you'll find my experience helpful.

First, let's start with YOU and what are you looking for? What are you really interested in doing?

This sounds simple but it wasn't always easy for me because I love jewelry, clothes, handbags, fashion and if I could get paid to shop I'd be in heaven :). Years ago, I had my own successful boutique business but as much as I love these products the business didn't work for me on a long term basis because it involves constant selling and doing parties to get the most bang for your time.

I did well enough but it's pretty easy to have that initial burst of sales when you have a brand new business. Your friends and people you know can't help but see you succeed. They're typically the first ones to book a party for you, hand out catalogs, and do what they can but only to a point.

On a long term basis, when friends have seen your products, been to multiple parties, the interest inevitably wane or life gets busy for them. Isn't it for all of us? Suddenly you might find your once-best-customers difficult to reach. Sound familiar?

So how did I get clear and decide on a home-based business with Verefina?

I love natural/organic personal care products. I use these products on a daily basis and so does my family and so do a lot of the families I know. The natural personal care industry is in the billions and continuing to grow. Switching to pure, natural products have helped with my seasonal allergies and other skin issues.

Why sell natural products?

My boutique business wasn't 100% fulfilling. I love jewelry and fashion but the constant booking parties, being away from home, and networking to meet new people so I can book more parties wore me out. I have a busy schedule with kids already and wanted a business that I'm passionate about but offers more flexibility and efficiency such as a business I can do easily online.

There is nothing wrong with a party plan and if you're selling jewelry, handbags, clothes, or another similar non-consumable business you really do have to do parties or sell through other venues. You can't build a substantial business booking parties with your Facebook friends alone.

The difference with Verefina is the flexibility in the comp plan because of the low monthly sales requirement to earn from my team which means I don't have to do parties to earn a commission from my team.

With most party plans and other natural and organic direct sales companies, you need to either sell $200 or have enough customers buying this volume plus a certain team volume before you can earn a commission from team building.

With most jewelry, handbags, and non-consumable party plans the personal retail volume is somewhere between $300 all the way to $1000 a month. That's a lot of volume which means you have to do parties, vendor shows, or find other venues to sell products on a monthly basis. Unless you plan on stock piling inventory just to maintain your status.

Understanding what you love is one thing because in direct sales everyone says be passionate about the products and the money will follow but only if you're willing to do what's required. If you love handbags but picked a company that requires you sell $1000 to earn a commission from your team, you need to make sure you have a calendar full of parties or events to sell products.

But the best thing about selling $1000 a month is that you're earning more money, you're most likely getting additional parties booked, and you're moving your business forward. These are all positive things and necessary if you're with a company that have these requirements. But the #1 problem with party plan companies is that most cannot sustain this level of consistency.

If you love the idea of waking up, writing a blog post, do a couple hours of productive social media/internet networking, zero stress about booking parties or having to sell a certain amount each month so you can earn a commission from your team, maybe Verefina is the perfect business for you?

If you're willing to learn and commit to your business, I will help you achieve your goals using my exact blueprint for success.



P.S. As the company's #1 team leader and doing it almost entirely online without doing parties or bugging my friends and family, Verefina is my dream business and it might be the business you've been searching for? If this interest, visit my Verefina online store

Thursday, July 25, 2013

How to Sell Natural/Organic Products from Home

Every day there are discussions and articles written on the harmful effects of toxins found in personal and skin care products. These discussions bring awareness and continue highlighting the unnecessary harm from knowing or unknowing using products laden with chemicals. It's preventive if only people knew about the toxins. And what I've found is that when people learn about the potential danger, they're likely to switch to natural, safer, healthier products. And these days, safer products are sold in many places.

Here's an article on the adverse effects of phthalates. Phthalates are commonly found in personal care and plastic products (source:

"We are all primarily exposed to phthalates through inhalation and ingestion," she explained. "It is extremely difficult if not impossible to avoid exposure to phthalates, since they are in so many products." However, she added, exposure can be reduced by the following:
  • Limit the use of personal care products with fragrances in them (including many of the modern baby care products and air fresheners).
  • Limit use of plastic food storage containers and plastic wraps (certainly do not heat food in them).
  • Read the labels and avoid children's toys made of plastics (vinyl) that contain phthalates.

This is just one of the many articles as we learn about the chemicals found in personal care products, skin care, and cleaning products that people use daily.

What does this have to do with selling natural/organic products? 

This is where my passion comes in because my lifestyle is about being as natural and organic as possible. I also love sharing info on toxins and how natural/organic choices can make a huge difference in someone's life. 

From a business stand point, the natural/organic category is booming. Selling natural and organic products could be a perfect fit if you love natural products and looking for a flexible business that you can easily do from home. 

The best thing about selling personal care products is that people are already buying these products somewhere so you're not asking people to spend money on something they're not already doing. It's simply a matter of introducing them to your products and re-directing their spending to your business.

It's a consumable business so you're more likely to get repeat business on a more regular basis versus a business that sells products that tend to be a one or two time purchase a year.

If you love natural/organic products, I invite you to visit my ->Verefina Natural Products business and see how flexible and easy it is to get started. Or email me Janette at



P.S.  I'm a work at home mom and love building my natural products business online. If you're looking for a flexible home-based business that you can easily do from anywhere, email me. As a #1 leader in my company, I can help you build a dream business from home.

Wednesday, July 24, 2013

How to Choose a Beauty Direct Selling Company for You

How do you choose the right beauty direct selling home-based business for you especially since there are dozens of companies to choose from? Most people choose a company because they fell in love with the products and want to share the products with others.  Some choose a company because of the business opportunity first then product second.

Ideally, you want both: products you would use as a customer with or without the business attached to it and a company that offers a great business for its consultants.

The products

For a consumable business like beauty products, it goes without saying you have to believe in the products you're using. I'd have a hard time selling products that I'm not using myself. The best way to gain a new customer is sharing your personal testimonials from being a product user yourself. When I'm sharing my company's products, I talk about the problems I had before I used the products, the benefits from using the products, the savings, and the business offered by the company.

The products are the most important when it comes to your direct selling success. It doesn't matter how much the company pays you unless the products can stand on their own. The products must have great value for the customer and at price points you're able to sell to real customers.

The business opportunity

Direct sales, party plan, network marketing or "mlm" can be confusing to someone who isn't familiar with the industry. They're all under "direct selling" but there are definite differences. Network marketing is quite different from direct sales/party plan opportunities.

In general, network marketing typically has higher price points, hence you're more likely to see member options where a customer can sign up for a fee and buy products at a discount. An example is Arbonne , doTERRA, Votre Vu, and many others.

Compared to direct sales/party plan, it's rare to see the member option, because direct sales/party plan is designed for retailing products directly to the end user which is usually best sold via home parties, vendor shows, etc.

In general, direct sales/party plan is designed to lead with products first than opportunity. Network marketing, hence "network", you're building a network of members and recruiting a network of distributors. From this network is how the distributor gets paid along with retailing products but if a company offers a member option, most customers sign up for one so they don't have to pay at full retail. That doesn't mean there aren't people paying retail prices because some don't want to deal with signing up to be a member, get on auto-ship to save money, and so forth.

Before you choose a beauty/skin care direct selling company, whether it's a party plan or network marketing, it's important to understand the differences and what's required of you before you get started.

Important questions to ask:

*Monthly or quarterly personal sales requirements.

*Monthly sales needed in order to earn from your team building efforts. Be weary of no quotas because every company requires a certain sales amount before you can earn from your team. With network marketing you'll typically see auto-ship requirements before you can fully participate in their compensation plan.

*Monthly website fee (if any) or other fees such as e-newsletter subscription to customers.

When you're brand new you won't always know what to ask but it's important to ask these questions so you're not stuck with any hidden costs or requirements. If you can't get a straight answer from the person you're talking to, look for another rep, or email/call corporate office.

Direct selling is a great business for the right person and I love the business I'm in. I hope these tips will help you find the right beauty company for you.



P.S.  I'm a work at home mom and love building my natural products business online. If you're looking for a flexible home-based business that you can easily do from anywhere, email me. As a #1 leader in my company, I can help you build a dream business from home.

Friday, July 19, 2013

Verefina Is Sizzlin' Hot this Summer!

Buy -> Verefina Products
Customers – Three Ways to Sizzle!
Customers also get to sizzle during our celebration!  Customers can earn free exclusive products based on their orders’ commissionable sales total.    
·         For all customer orders over $45 placed during Summer Sizzle, Verefina will automatically include a FREE Rootbeer Lip Balm. 
·         For all customer orders with a commissionable sales of over $90 submitted during Summer Sizzle, Verefina will include a FREE Rootbeer Lip Balm and a FREE Mini Maraschino Cherry Lotion (1 oz).
·         For all customer orders with a commissionable sales of over $135 submitted during Summer Sizzle, Verefina will include a FREE Rootbeer Lip Balm, a FREE Mini Maraschino Cherry Lotion (1 oz), and a FREE Travel Size After Sun Mist (2 oz).
These items are not available for purchase and can only be obtained through the Summer Sizzle Promotion! (Gift(s) will automatically be included with each qualifying customer order.)
†Orders must be submitted between July 15th and Aug 31st (11:59 p.m.) to be eligible for Summer Sizzle gift(s).

Here's what you won't see in Verefina's truly natural products. Click to see ->Common Toxins which are found in conventional products and even some natural and organic products but you won't find them in our natural skin care and personal care products.



P.S. If you have any questions about this promotion, Verefina's products, or how to start your own natural online store, email me.

Monday, July 8, 2013

Why I love Direct Selling Business for Women

There are many articles on direct selling/network marketing and why so many love this business. From my experience and the experiences of successful female pals, we love direct selling for women, men and for everyone. Here are just a few reasons why I love direct selling especially for women.

Not to single out men because direct selling is great for everyone but this post is on why I think it's great for women using my experience.

Time freedom, flexibility and financial opportunity

I can't think of another business or career that gives you the time freedom as a direct selling business. It's better than a traditional business in so many ways. For starters: there are very little risks, if any. With most direct selling/party plan companies- the sign up fee is $99 or less. This typically comes with hundreds of dollars worth of products often around $250 in products.

Right there you're getting more products than you're paying for. Even if you decide not to do anything with the business or change your mind- there's no lease agreement you have to worry about or additional fees except for the start up kit fee. But since the kit comes with lots of products, the products are yours to keep.

For most companies, the monthly fees are low such as a consultant website. The average I've seen is around $10 per month. Many companies offer a free website. If you're joining to build a business, $10 is hardly expensive when compared to a traditional business with thousands in rent, capital for inventory, hiring help, and so many other business related expenses.

A direct selling company takes care of the credit card fees when your customers buy from your consultant website, the company drop ships the products directly to your customers, and at the end of the month you get a cool retail profit from the sales you've earned. Your #1 goal as a direct selling consultant is to promote the business and help spread the word. I can't think of another profitable and simpler business model with such little start up costs with great income potential.

Education and free training

I once heard Robert Kiyosaki say network marketing is a great business for the education and free training alone.  I couldn't agree more. My personal development and professional skills have enhanced in so many ways it's hard to put into words. Take my Direct Sales Natural Products blog as an example. I started this blog because of my home-based business. I've learned so much about blogging, social media, and internet marketing that I would not have learned if I didn't have this business.

On a personal development level, you're taught to be self-motivated in this business, read books, learn new skills, reach out to people which are all valuable skills to have with or without doing a business. These skills will benefit you in your personal life, in your job if you're working, so you can't go wrong with the incredible free training with a direct selling company.

Friendship and fun

The best time I've ever had in this business was with my first company. It was a sorority in a way. We had local meetings together, met up for sushi and cocktails while sharing our business opportunity, we traveled to several company conventions and training, we were always meeting up and chatting on the phone about our business.

Looking back, it was one of the best female bonding times I've had! The female bonding is so important to women especially for me as a full-time mom. It's a wonderful outlet to connect with other women away from being mom.

These are just some of the reasons why I love my direct selling business. I honestly cannot think of a better career/business choice for a busy mom like me :).



P.S.  Are you looking for a flexible business that you can easily fit into your busy life and create an income from home? Visit my natural products direct selling business and see if it's right for you.

Saturday, June 29, 2013

Health Benefits of Lemon Essential Oil

I'm obsessed with lemons and you can always find fresh lemons in my kitchen. Not only lemons look beautiful as a centerpiece but they smell amazing! It's no wonder lemons are used in so many products beyond cooking. Lemons are beautiful and beneficial to our health and well being.

Multiple uses

*Health and well-being

According to Dr. Oz's website "When we add organic lemons into our diet,  we get a better working digestive system, a healthier immune system and better-looking skin. We enable the body to remove bad cholesterol, and we create a supportive environment for good bacteria; all of this means the body works more efficiently and effectively". (source:

*Household/cleaning products

Properties of lemons can be found in cleaning/household products because it's antiseptic and smells wonderful to freshen up your home.

*Skin care and personal care products

In skin care and personal care products, lemons are antiseptic and lemons are loaded with antioxidant which is great as an anti-aging agent in skin care products. No wonder it's a popular staple in personal care products.


Lemons are found in all sorts of drinks from water with lemons to sodas to alcoholic beverages to enhance the flavor of drinks. I love having a hot cup of water with a few fresh slices of lemons. It's a wonderful way to naturally detox.


When it comes to essential oils, take the advice that less is more! Pure, essential oils are potent and powerful and it's best to dilute to err on the safe side. Some people use lemon essential oils internally such as adding a few drops in their water however I prefer to caution on the safe side even though the lemon oil I use is pure grade and the highest quality.

My rule of thumb with all oils is to dilute even with the ones that are safe to use. I'm most comfortable mixing it with 5 drops of a carrier oil such as fractionated coconut oil or jojoba oil with 1 drop of pure essential oil.

Places to buy lemon essential oils 
Verefina Lemon Essential Oil

High quality, pure therapeutic grade is the utmost important when buying essential oils. I buy mine from Verefina because I trust and know the sources of the oils. You don't want to spend money on cheap oils which can be laden with toxins or fillers. And the expensive ones don't necessarily mean they're better either.

You can buy directly from my ->Verefina Essential Oils online store and have products shipped directly to your home. If you have any questions, feel free to email me: Janette at



P.S.  For a LIMITED time, get a FREE hand-size lemon lotion with a $75 purchase from my online store. Click here ->Buy Verefina Products. You can see the promo on my website.

Tuesday, June 25, 2013

Verefina Hot Summer Promotion

Shop -> Verefina Natural Products
Here's a great June promotion from Verefina, a natural skin care and personal care products company, that offers great value on natural products delivered straight to your home or office. Spend $75 in retail (excluding shipping and tax) and receive this adorable hand size lotion FREE.

Why use Verefina natural products?

All the products are rated between 0 to 1 on the hazard scale based on the Environmental Working Group ( You're getting concentrated, pure ingredients. For example, the first ingredient in the Sea Buckthorn Facial Moisturizer is aloe, not water like many other skin care products. And no glycerin which is another common ingredient found in most skin care moisturizer that can actually be drying.

You won't find toxins in Verefina's products. All of the products are free of parabens, petrochemicals, fragrances, PEGs, DEA, artificial colors, and the yucky chemicals. Visit my Verefina website and see the ingredients which are listed under each product.

Happy shopping!



P.S.  Feel free to email me with any questions

Sunday, June 9, 2013

Is Selling Natural Organic Skin Care from Home Profitable?

I don't know one female gal pal who doesn't use some type of skin care products on herself, do you? It's rare for women not to use skin care products. In fact, personal care products for women, men, babies and kids, can be found just about in any store because these are consumable products that people use on a daily basis.

When it comes to natural, organic skin care products, it's a booming market and steadily rising in recent years. The more people know about the potential danger of using products with toxins which are linked to numerous health concerns, the more people want to switch to natural beauty products. (See Ingredients to Avoid).

This means, if you're wondering if selling natural organic skin care products from home is a profitable business- the answer is absolutely yes! However, there are some important things to consider if you're thinking about selling these products.

There are several ways you can sell natural/organic products from home.

#1 Making your own products

I love the idea of making things myself but the idea of making skin care and personal care products from scratch as a business is a lot of work. There are just too many factors to consider before you can even start selling. You'll need to decide what type of products to make, finding the right labels and packaging, dealing with shipping, taking orders, managing inventory, having enough raw ingredients to make the products, tools, utensils, and having a variety of products to appeal to customers. Those are a few things you'll need. There's also the business side to consider such as marketing your business, where you'll find customers, website costs, etc.

Now, if you're the type that loves making products and prepared to do the work yourself then this would make sense for you. On the other hand, if you're like me who's busy with kids, school volunteering, and after school activities- it would be a lot of work for me to make my own products and attempt to sell and market the business all by myself. There are only so many hats I would be able to wear and do well in 24 hours.

For me, I love working from home and having the flexibility to run a business online, so it made sense to partner with a company that offers natural/organic products that I'm already using and start selling right away.

And that's where the direct selling industry comes in ...

#2 Join a direct selling company

When people think of direct selling they think Avon, Tupperware, and selling to friends and family but direct sales has changed dramatically in recent years with the ease of technology (internet, social media, mobile) that you don't have to sell to people you know in order to be successful. The biggest appeal is the incredibly low cost to get started which gives you hundreds of dollars worth of products and a "business in a kit" to start selling right away.

#3 Affiliate programs

Just about every online company offers an affiliate program these days. It's typically free to join. Then you're provided with banners and a url link that you can post on your blog or website. Whenever someone clicks on your link and buys a product, the company pays you a commission.

The commission varies but affiliate commissions are typically lower than direct selling. You can expect to earn anywhere from 20% up to 50% retail profit with a direct sales company. With affiliates, I've seen around 10% or 15%. Some might pay more or less.

The different choices are up to you and what you're willing to invest in terms of time and money. In my next post, I'll talk more about the advantages of joining a direct sales company vs an affiliate program.



P.S.  Find out why this natural skin care company is on the grow and soon to a member of the prestigious DSA (Direct Selling Association) organization. When a company is a member, you can expect it to have more visibility and grow even bigger. Want to be in a position now before this company becomes a member? Email me: for details.

Tuesday, June 4, 2013

Party Plan Companies: Make it Easy to Buy Your Products

One of the main reasons why Amazon is hugely successful is because the company makes online shopping easy. I'm a regular shopper and love their $25 free shipping. Which brings up a pain for me when it comes to party plan, direct sales companies. Most of these companies don't have strong incentives to entice buyers to shop online.

Sure, there are host and product incentives, but the kind of incentives that would entice me to shop regularly are great bargains and free or low shipping. I understand the party plan main business model is selling from home parties with the consultants taking orders rather than an e-tailer like Amazon. Party plans rely on selling directly in person through their local communities first, with online shopping as an additional source of sales.

With online shopping, it's not only convenient but preferred by many people, including me. If you're a consultant for a party plan company, one of the best ways for a consultant's business to grow beyond selling through home parties is to offer attractive online shopping incentives. Online shopping is a powerful sales method. Let's face it: keeping up a calendar full of parties isn't easy or realistic for most party plan consultants. They need other avenues of sales to keep them in the business.

As someone who is in the direct selling business myself, shipping is something I'm conscientious of and consider before buying online. With so many products online, why would someone buy from a direct sales consultant's website other than the personal relationship one has with the consultant? But with the unlimited potential of the internet, your business could gain more buyers if the incentives are attractive.

Besides free shipping, what incentives can a company offer to turn looky-lous into buyers?

Here are some things that make me likely to give your products a "try" or outright buy the products:

Samples or travel size

Samples or travel size products is a great way for someone to try the products without spending a lot of money upfront. I just ordered an "information kit" from a natural skin care direct selling company because it was only $5 with shipping included and the kit comes with a catalog and several travel size products. What a smart idea because with this easy "give us a look" option can turn an interested person into a potential buyer or even a new consultant.

I'm more likely to try because I don't have to worry about returning a product which is a big hassle! And if you're only spending a few dollars to try samples, there's nothing to lose as most people wouldn't balk at the $5 for samples, even if they end up hating the products. This company also offers quite a few "travel size" products which makes it really easy to try their products without spending a lot of money upfront.

You must make it easy to turn online visitors to buyers. In the world of skin care, personal care products- products are everywhere, not just online as these types of products can be found in regular stores.  Unfortunately, most direct sales companies I've looked at don't make it all that easy to buy online because of the high shipping cost. I'm not likely to spend $9-12 for shipping to try one product.

Does your company make it easy to buy or sample products online? Would love to hear your comments.



Thursday, May 30, 2013

Is Direct Sales Network Marketing Business Good for Women?

While researching this topic, I found a few articles on the pros and cons of direct sales and network marketing. There is plenty of negativity when it comes to direct sales and probably more so with network marketing but there's also inaccurate information too. Here's my take on direct selling and if this business is really good for women or not.

First, direct sales is not an easy business to stay in for the long haul for most people. It's easy to get started but not easy to stay in it. Why? Because for the most part, people start a direct sales network marketing business without any experience as an entrepreneur. It's called direct sales - emphasis on "sales". It takes some experience to know the nuances of selling, marketing, before a sale takes place.

Imagine if you were to get a corporate sales job, you must have some experience otherwise you wouldn't get hired unless as a trainee. In that case, you will be put through rigorous training. Compared to direct sales, anyone can join with or without experience. You can argue that it's not the same thing because direct sales isn't a job but you are essentially an independent sales representative.

The difference with direct sales is that it's a volunteer-type-of-business more than a regular business or even a sales job. You're not required to do any training or anything for that matter. Hence, people who join most likely started because a friend introduced them to the products, they fell in love with the products, and decided to give it a try. It's easy to join especially with the low start up fees. Who can resist a $99 start up fee that comes with hundreds of dollars worth of products, right?

But the reality is, direct sales or network marketing is only good for women or anyone for that matter, if they get real about what it takes to succeed in this business. Keep in mind that many sign up for various reasons: product discount or sell occasionally but for those that are thinking of direct sales as a business- you'll need to map out your goals and get serious about working your business daily.

Bottom line is, direct sales and network marketing can be a wonderful home-based business for women if they're looking for flexibility, to do something from home since they're already home with their children, retired people, or anyone who is looking for a flexible business that can fit into their current lifestyle.

The only thing I would caution is to find someone that has experience in the direct selling business and someone that's honest to tell you what's really involved.

Unfortunately, there are people who sign people up without telling them everything they need to know such as monthly costs to be a consultant, monthly sales requirements (if any), and so forth. Ask as many questions as possible and reach out to several mentors before deciding on someone.



P.S.  I love my direct sales business because I can't think of another business or part time job that offers so much flexibility and so much opportunity to earn as much as possible. If you have the drive and commitment, you'll do well with a growing company in the natural beauty products business like mine.

Sunday, May 19, 2013

Natural Organic Skin Care Business Opportunity

With technology and the ease of leveraging your mobile device and the internet, starting a natural organic skin care business opportunity from home has never been easier. And if you love natural, organic products and you're already using them, have you thought about selling these products online?

That's how I got started selling natural skin care products because as my kids jokingly say: "mom, you're obsessed with Wholefoods" which is true. When Wholefoods opened a few minutes from my house, I was in heaven.

If you're familiar with Wholefoods, it's not exactly cheap to shop there so why has the company been able to do so well, year after year, even during the recession? It's not always the rock bottom prices that people care about although there's a market for bargain shoppers. But the people that love Wholefoods care about  living, eating, using, and promoting green products.

I figured if I'm already shopping at Wholefoods, spending a big chunk of my money at Wholefoods, Sprouts, Trader Joe's and consuming organic, healthy products, why not do something about this organic passion of mine? I love buying my products at Wholefoods but it's not like I'm getting a 25% discount if I were to buy their skin care products. Not do I get any special perks when I refer my favorite products from Wholefoods to friends.

With my natural skin care home-based business, I can shop, share, and earn an income from sharing products that I'm proud to use and share because they are safe for everyone. Quality natural, organic products are not only good for people but good for our planet too.

Not only that, when you partner with an ethical natural skin care company that believes in cleaning up the toxins in the beauty industry it makes you feel good to be a part of a bigger mission: your contribution makes a difference because you're helping to educate families on the potential danger of toxins found in beauty, skin care, and personal products that some people aren't aware of.

In fact, co-founder of Wholefoods, John Mackey, has a new book: Conscious Capitalism. Here's a short description from ...

These “Conscious Capitalism” companies include Whole Foods Market, Southwest Airlines, Costco, Google, Patagonia, The Container Store, UPS, and dozens of others. We know them; we buy their products or use their services. Now it’s time to better understand how these organizations use four specific tenets—higher purposestakeholder integrationconscious leadership, and conscious culture and management—to build strong businesses and help advance capitalism further toward realizing its highest potential.

Sounds like a win-win business philosophy to me and that's why I'm so passionate about using these wonderful skin care and personal care products on me and my family and excited to share our amazing business opportunity with others!



P.S.  If you love natural skin care products and looking for a way to easily start a home-based business online- visit my website Beautycounter Skin Care Business or email me All it takes is only $85, free website so you can begin selling right after you sign up, and start making money from home.

Thursday, May 9, 2013

Do Expensive Anti-aging Skin Care Products Work?

It's tempting to spend money on skin care products when you see those before and after pictures or clever marketing that promises a more renewed, youthful skin, or promises to eliminate skin problems such as acne or wrinkles. And the sad fact is that women spend hundreds of dollars on creams, serums, because they want to believe a "miracle in a jar" will reverse the signs of aging. And no matter how many times we hear it, from dermatologists and skin care experts that high end anti aging products only work topically, we still want to believe and will spend the money to give it a try.

"Most wrinkle creams are designed instead to plump up your skin by adding moisture. Don’t get the wrong idea, most of these miracle creams really will plump up your skin, but this is a temporary fix. While this of course makes your skin look better on a temporary basis, they are not taking your wrinkles away." (10 Myths About Skin Care

I'm no different than other women and any product that mentions anti aging or reduces wrinkles will peek my interest. So recently I tried my friend's anti aging night product.

The before and after pictures from the company's marketing brochures are impressive! It's hard to resist not trying their samples if you see these testimonials. I'm not saying these pictures are enhanced in any way but your first reaction is: does it work or is it hype?

After all, when it comes to skin care products, there are NO regulations with skin care/cosmetics unless it's a drug.

"The bottom line is that if these creams could accomplish the same thing as a medical procedure, they would be drugs and not cosmetics -- and that's what you have to keep in mind when deciding whether to try or buy," says Marsha Gordon, MD, vice chairman of dermatology at Mount Sinai School of Medicine in New York City. (WebMD)

After my experiment trying the anti aging product for nearly 2 weeks (only once at night), I did see an improvement after a few days. However, not as good as the before and after pictures in the marketing brochures or shared on the company Facebook page.

But I do think the product helped to smooth out my skin after a few days of using it even though the minor lines on my forehead are still there as well as other imperfections. The question is: is there enough value in the product to spend $80 member fee or $110 retail for this one product?

It all depends on the person and the value they experienced from using the product. For some people, maybe they saw dramatic differences- enough for them to justify the cost of the product. Remember that people will spend the money when they see the value and benefits from using the products. Women will spend money to solve a skin ailment.

In my experience from using high end anti aging skin care products I do think they work however the improvements in my case were minor. On the other hand, I've used products in the $30-$50 range and have experienced similar results and in some cases, actually better.

Skin care can be tricky and so personal and I always recommend trying free samples whenever possible and give it a week and play close attention to any changes.



P.S. Are you looking for anti aging skin care products that won't break your budget and deliver results? Visit my website and email me for a free sample  -> Beautycounter Skin Care Samples

Wednesday, May 8, 2013

Anti-aging Skin Care Direct Sales vs Network Marketing Products

A friend of mine who is not in direct sales or network marketing asked me recently what's the difference between anti aging skin care products from direct sales companies vs network marketing companies? For someone unfamiliar with the industry, that's a great question. Although network marketing and party plan companies fall under the direct sales or direct selling umbrella however there are differences among all three.

In general, I've found anti aging skin care products from direct sales companies tend to be more affordable than network marketing products.

What are the anti aging skin care direct sales companies? The house hold brands which most are familiar with are Avon or Mary Kay. And a few lesser known companies are Lemongrass Spa, Ava Anderson Non Toxic, Daisy Blue Naturals, L'bri, which all offer anti aging skin care products. These anti aging skin care products are competitively priced with regular store brands such as L'Oreal and within most people's budgets.

Network marketing anti aging skin care can be more on the higher end. House hold brands such as Nu Skin, Arbonne, Rodan + Fields can cost in the $200+ range and upward. And other brands such as Votre Vu, Nerium, doTERRA can be pricey too. Nerium which is one product and retails at $110.

Why are anti aging skin care from direct sales companies tend to be more affordable than network marketing?

There are many factors built in such as the costs of marketing, branding, packaging, business expenses, research and development, and paying for distributors. This is true for other high-end retail brands too.

Is one better than the other? Not necessarily as "expensive" doesn't mean it's better as skin care is highly marked up because of the marketing that goes into the product. And less expensive doesn't mean people will buy the products either. People buy because of the value and benefits they get from the products. I know plenty of women that will drop hundreds on skin care products if they get the results they're looking for.

Bottom line is anti aging skin care from direct sales or network marketing comes down to the value that your customers get from using the products. A true prospect is someone who wants your products and can afford it. Someone might love your products but if they can't afford $200+, they will find an alternative.

If you're considering starting a business selling anti aging skin care products with a direct sales company or network marketing, start with you first and if you're willing to be a shopper, with or without the business opportunity attached. If you're not willing to be a customer first, that's a good indication it's not the right company for you.



Sunday, May 5, 2013

Can You Make Money Selling Organic Skin Care Products from Home?

With the natural/organic boom it seems everywhere you shop you'll see skin care products labeled as natural or organic. But no matter how many products you see, these companies don't pay you to shop at their stores. If you're going to use organic skin care products, why not consider buying them from your own business?

That's one of the reasons why I started with my home-based business because I'm already using these products. Thousands of people join a direct selling home-based business daily because of the wonderful products but also because this industry offers a viable, flexible home-based business that you can do from home.

But can you really make money selling organic skin care products from home like people claim it to be "easy". It depends. If you're looking for a legitimate and realistic way to earn money selling organic skin care products from home- here are important tips to keep in mind before you jump in:

The business opportunity

Every direct selling home-based business involves work. If you're brand new, it's important to know how you'll be compensated.

In direct sales: every company pays you a retail profit for selling products. You also earn a discount when you buy products for yourself. I'd much rather save 25% and up to 35% buying from my company rather than somewhere else paying full retail prices. You can expect to earn from 20% retail profit and more depending on company but most companies I've seen on average is around 25%.

You'll also earn a commission from your team if you sponsor people to sell the products. This is where it can get tricky especially for brand new consultants. It's important to know not only the percentage you'll earn from your team which can range from 2% and upward. But you'll also need to know what the requirements are before you'll get paid.

For example: one organic company pays 5% on anyone you personally recruit and as a consultant you need to have 1 direct team member, $200 in personal volume, and your team volume must have at least $1000. This is one example as every company will be different.

The products

The best way to make money from selling organic skin care products is to use your company products. It goes without saying because it would be hard to sell products you don't use or believe in. You have to believe in the benefits so you can share with others.


The biggest mistake direct sales consultants make is not marketing their business beyond the people they know. Your first open house or business launch is a great way to introduce your friends to your products which helps to get your business started but you must have a marketing plan in place asap. Use this opportunity to schedule additional parties, ask for referrals, offer incentives, then look for additional ways to market your business.


You will have competition and not just from the consultants in the same company but organic products are everywhere. Compete on value and what you can offer to your customers instead of price. Assuming your products are competitively priced to compete with other high quality organic products, you should be able to sell products if you've provided value to your prospect.

Whether you'll make money selling organic skin care products or not is not only up to the company you choose but ultimately it's up to you. If your company offers great products, priced competitively, and the compensation plan is generous enough where regular people can move up the ranks sooner than later- you'll have an easier time.

I would think twice with compensation plans that have high sales requirements, both personal and team volume, before you can see a commission. The quicker you earn money the more likely you'll stay with the company. You need to consider not only the likelihood of your success but for people you share the business with too.

The bottom line is people might join initially because they love the products but for them to stay and build a business- they must see success sooner than later. If the company has been around for years and there are only a few leaders or people "actively" working the business- dig deeper as there could be other factors such as the compensation plan with too many loop holes to advance.



P.S.  If you love chic, affordable, natural skin care/personal care products and looking for a realistic home-based business that you can build from home and earn money sooner rather than later- visit my Beautycounter Opportunity and join our #1 team. Our team generated $135K sales in April alone and our new company is on the GROW.