Saturday, August 25, 2012

How to Start a Home-Based Natural Skin Care Business

Now that the kids are back in school and moms are ready to start something for themselves, this is the time when moms start looking into a side business that they can easily do from home. For many stay-at-home-moms Fall is the best time to consider starting a home based business. Why? Because with just a few hours a day, either while your kids are napping or your older children are in school, you have some time to work a part-time business.

With so many business ideas that you can start from home, why would you consider starting a home-based business selling natural skin care products?

Did you know that the natural products market produced $11 billion in sales (2011)? There is a huge demand for natural, toxic-free products. And if you love natural products, already buying natural personal care products, have you considered using products you love while earning an income? For stay-at-home-mom, this type of business could be a great fit because ...

The infrastructure is already in place for you. Think of it as a drop shipping business. For a low sign up fee ranging from $79 to an average of $99 to join, you'll get instant access to free training on how to market your business, a website that you can begin selling right away, catalogs if you choose to share them in your local area, and typically hundreds of dollars of personal care products that go along with the small investment.

Unlike an independent seller who makes her own products, you don't have to make products yourself which means no upfront cost on having to buy raw ingredients. You don't need to spend money on getting labels for your products, packaging, setting up a website to sell products, business license, and so forth.

When you partner with a natural home based company, you can concentrate your valuable time on marketing your business, attracting customers that have an interest in natural products, and focus on earning money sooner rather than later.

It has never been easier and more affordable to start a home-based natural skin care business. The ease of reaching people on the internet and using social media to target your potential customers is truly easier than ever!


Janette Stoll
Direct to company Top Leader

P.S.  If you love natural products and looking for a potentially lucrative home-based business that you can build from home using the internet - I'd love to chat with you.

Sunday, August 19, 2012

Are You Earning Incentives from Your Direct Sales Home Based Business Opportunities?

When my company, Verefina, announced the July incentives for consultants I was all over it and couldn't wait to earn this large green Verefina tote bag and free products.

This is one of the perks of being a consultant for a direct sales home based business. Nearly every company offers monthly promotions to reward their consultants for working their businesses. It's a win-win for the company and for you because you would work the business anyway.

Growing your direct sales home based business and earning rewards should be a goal of yours whenever your company offers incentives. And if you're a team leader in your company, it also sets the tone for the rest of your team to follow.

You can't be a leader until you start leading your own business by achieving your company's rewards. It is one of the best ways because everyone in the company knows who's earning what, including your team. This not only adds extra income or free products to your business but it's a big confidence booster!

So, in addition to the green bag, I opted for the essential oils basic kit. These are 100% pure, therapeutic-grade essential oils. The Verefina basic essential oils kit include: tea tree, lemon, peppermint, lavender and fractionated coconut oil as a carrier oil. I highly recommend using a carrier oil and dilute whatever essential oil you're using because the oils are potent and less is more.

Here's a close up shot of the basic essential oils kit:

With so many other products I could have chosen for free, I chose the oils because their multi-use fascinate me. I'm so excited to learn about how to use these awesome oils so I can share them with others in my natural products business.

There's so much to learn and experiment when it comes to essential oils which I will share more in my brand new blog (coming next week).


Janette Stoll
Direct to company Top Leader

P.S.  By the way, if you're a consultant with a direct sales/party plan company, always take advantage and push your business to the next level, and earn your company's incentives. This not only earn free goodies for you but more importantly, it's a huge confidence booster knowing that you set a goal and achieved it! Not to mention it's fun and rewarding to get recognized and earn freebies too :).

Tuesday, August 14, 2012

Starting a Bath Body Spa Pampering Direct Sales Business

With kids heading back to school and some already back in session, this is the time moms might look into a part-time job, or start a home based business from home. Do you love the idea of working from home that can easily fit into your busy schedule? Do you love bath body spa pampering type of products? If this sounds like you, starting a home based business sharing your passion for bath and body spa pampering products might be an ideal business for you.

For moms that are already home with their kids, starting a home based business, particularly with a direct sales company can be an attractive option for many reasons.

For me, I was already at home so why not use my former corporate background in HR/recruitment management and research a business that can fit easily into my family schedule? And having done a thorough research on the costs of starting a traditional business, the costs are enormous, not to mention time away from my family.

Why would you consider a bath body spa direct sales business as opposed to starting one on your own? You can start a direct sales business instantly and get a website, free training, catalogs, tools, and so much more with a direct sales company.

The infrastructure is already done for you. There's no need to make products, source raw ingredients, manage inventory, accounting, and those are just some of the cost factors of going on your own as an independent seller.

That said, if you're crafty and love making products, there are plenty of books and classes you can take and learn how to make bath and spa products and sell them on Etsy, farmer's market, and so forth.

But for moms that are looking to start a business right away with a click of a sign up button, partnering with a direct sales company is a great option. Low investment which typically comes with hundreds of dollars worth of products. Essentially, you're getting a "business in a box" and ready to get started.

There are several bath body spa pampering companies to choose from. Here are my recommendations if you want my fast track to success tips:

#1 Choose a company with products that you're going to buy as a customer first. Some people buy their company products because they're consultants. But if there's no business opportunity attached to it, would you still be a customer? If the answer is yes than that's a good sign that the products will attract potential customers too.

#2 Go beyond the products and evaluate the opportunity as a business. Unfortunately, too many people sign up to be consultants without seriously considering what the requirements are in order to succeed. If you love the products, find out what the requirements are, such as:

*stay active in order to earn the immediate retail profit which can be anywhere from 20% to 30% and up.

*monthly personal sales requirements in order to earn from your team building efforts. There's always a monthly requirement. It can be anywhere from $50 and as high as $1000.

The higher personal sales volumes are more common with party plans such as jewelry, home decor, clothes, purses. However, there are a few bath and body spa direct sales that are structured more like a party plan with higher minimums as you move up the ranks.

*monthly fee for consultant website. This is a must-have tool if you're building a business as this allows your customers to buy products directly from your website and for signing up new consultants to your team.

*do you earn your retail profit immediately, weekly, monthly?

*do you get your consultant discount right away? Some companies make consultants pay the full retail price and the company reimburses the consultant the retail profit the following week or even the following month. If I'm a consultant, I want my 20% or 30% discount immediately. That's one of the perks of being a consultant in the first place!

*are there fast start incentives to help new consultants earn cash and/or free products sooner than later? The faster a new consultant sees an income and get rewarded for working her business, the more likely she'll stick around.

These are just some tips to get you thinking and evaluate the total package before you start a bath body spa pampering business with a direct sales company. Keep in mind most of the spa pampering products are designed more like a party plan. If you enjoy doing spa parties, foot pampering, hand pampering, and similar spa-related activities- this type of business could be a great fit for you.

However, if you don't enjoy doing spa parties either at your house or asking someone else to host spa parties, this might not be a good fit for you. If you're seriously thinking about starting a business instead of a hobby, spend some time considering what you really want to do, and then find the bath and spa products that you love that compliments your working style.


Janette Stoll
Direct to company Team Leader

P.S.  If you love natural pampering products and don't want to constantly do parties, find out if Verefina is for you.

Tuesday, August 7, 2012

Verefina Product Review: Does Hyaluronic Acid Skincare Deliver?

"If you’ve been following the latest skin care news you’ll have noticed there’s a new wonder ingredient on the market – hyaluronic acid. Used previously as an injectable treatment for lines and wrinkles in the form of dermal fillers like Restylane, hyaluronic acid is now available for topical application in a range of gels, serums and moisturisers". (Source: Yellow How To)
For the rest of the article, be sure to read it at Yellow How To by clicking on the link above.

So, does hyaluronic acid skincare really hot or hype? What makes hyaluronic acid so effective in skincare products? Here's what our Founder, Jennifer Lugo of Verefina, has to say:

HA is naturally occurring in every cell of the body but with age, the ability of the skin to produce HA decreases. It is an extremely powerful moisturizer. It absorbs water and traps it between cells to plump the skin. It holds 1000 x weight in water! HA stimulates production of skin cells (rapid healing). It gives elasticity to skin, fills out wrinkles, encourages cell growth, and water retention (the good kind that results in younger looking skin!)

This sounds great in theory but I wasn't convinced and had to try the products for myself. So, when Verefina released its newest product: Ultra Hydrating Rosewater Mist packed with hyaluronic acid, I had to try it for myself. 

Here's my personal experience after about 2 weeks of using the Ultra Hydrating Rosewater Mist morning and night.

Verefina Ultra Hydrating Rosewater Mist

The Ultra Hydrating Rosewater Mist comes in a 4 oz spray bottle. It's a generous size and after 2 weeks, I've hardly made a dent on the bottle.

In the morning after my facial wash, I spray it all over my face liberally and press the mist into my skin. While damped, I apply anti-aging facial moisturizer to lock in the moisture. And at night, after washing my face I use cotton swabs to wipe down any traces of make up, and use it more like a toner. I also use this mist to set my mineral make up and voila, my face has this dewy, glowing look. For some women who prefer a matte look, this might not be for you, but I like a bit of a glow on my cheeks.

For one bottle, it delivers three different ways how you can use this Rosewater Mist. More bang for your buck and it's simple. If you're like me and prefer simplicity as I'm not a fan of 5-7 multiple facial care steps, you'll love this 3 in 1 product.

What else about this hyaluronic acid that some experts are raving about?

When HA is applied to the skin, it can form an air permeable thin layer and keep the skin smooth and moist, and protect the skin from bacteria, dust, and ultraviolet rays. Penetrating into the dermis, it will slightly enlarge blood capillaries, speed circulation of blood, improve metabolism and nourishment absorbing ability of skin, thus eliminating wrinkles, increasing skin's elasticity and delaying its aging. Wow!

How about you? Have you heard of hyaluronic acid in skincare? Have you tried skincare or personal care products with HA in them? I'd love to hear your personal testimonials so please share by commenting below.


Janette Stoll
Direct to company Team Leader
Click here-> Browse Verefina Products

P.S. Do you love natural products and have always dreamed of selling natural products using the internet from the comfort of your home? Email me and let's chat! I've successfully helped dozens of people start their dream natural business from home and you can too!

Monday, August 6, 2012

How to Start a Successful Natural Skincare Business from Home

Love Natural Products?

When it comes to skincare, there are a lot of direct selling companies to choose from - party plan and network marketing opportunities. There is a big difference between the two even though they both fall under the direct sales industry. If you love natural skincare products, and have been researching a company to join, keep in mind what it takes to start a successful business from home.

Here are 3 things to consider that could mean success or failure: how to choose the products, company, and the right mentor (sponsor) to ensure your success.

#1 The products

There is no doubt you must absolutely be your #1 customer. It is impossible to succeed long term if you don't love and believe in the products you're selling. If you don't believe your products add value or make a difference in your customer's life, you'll have a hard time selling. Instead of focusing on product features share your personal stories on the benefits and how the products have made a difference in your life.

Features tell and benefits sell.

#2 The company

This can be tricky because choosing the right company for you depends on what you're looking for. If you're looking for a well established company, you might opt for a seasoned company.

The drawback is that you're most likely competing with thousands of consultants selling the same products. Or some of the products your customers can buy on Ebay, Amazon, etc.

The upside is that a seasoned company has the training and tools in place and generally doesn't have the growing pains common with a brand new company.

However, if you're looking to partner at the very beginning of a company and willing to grow, make suggestions, and be a part of a culture from the beginning and help build it up, a new direct sales company might be a better fit for you.

The drawback is uncertainty, not as many products, and more growing pains as the company is getting off the ground. The upside is the benefit of being one of the "early adopters" of the company and reap the benefits in terms of income and status which is generally earned from being an early consultant. This is seldom achieved with a company that has been around for years with thousands of consultants.

Ask yourself what you're looking for such as income potential, how many hours are you willing to invest in building your business, what you can and can't handle if you partner with a ground floor company, and so forth.

#3 The mentor

Choosing the right mentor, upline or sponsor, as it's called in direct sales has to be one of the most important decisions you'll ever make.

Partnering with a sponsor that is moving up the ranks in the company gives you a better chance at direct sales success. Because her success, enthusiasm for the business, experience trickles to everyone on the team and this will inspire you to be more successful.

Once you find the products you love, to join a ground floor company or an established company, and connecting with a mentor that has the skills and experience to help you market your business ... then the next step is to make a decision and get started.

Making a decision sounds simple but it can be one of the hardest for some people. The fears creep up on you: I know so and so who tried direct sales and it didn't work out for her, I'm not sure if I'm cut out for this, I don't know anyone else besides my friends and family, and a host of other fear factors that can stop you from getting started. These are common reactions and just part of our physiology whenever we're encountered with something new.

The best thing about starting a natural skincare business with a direct selling company is that the fee is nearly risk-free. You can easily start your dream business from anywhere between $59-$99 for a basic start up kit which comes with hundreds of products, catalogs, training, etc.

You are not required to buy additional products and do not let anyone talk you into buying excessive inventory. Most companies offer a consultant website so use your website to promote your business, use the catalogs to share the products, and then take orders.

I hope these tips help you on how to start a successful natural business from home. Fall is a great time to look into a home based business when the kids are heading back to school. This typically means moms have more time to consider a home based business while their kids are in school.


Janette Stoll
#1 Direct to company Team Leader
Join Verefina Natural Business

PS  If you love natural products and want to join at the ground floor and be one of the 1st Consultants in your area, Verefina might be the perfect fit for you.

Thursday, August 2, 2012

Direct Sales Party Plan Business Good for Moms?

August is officially back-to-school preparation for kids and moms in many parts of the country. What this means for direct sales and party plan companies is that moms will be looking for a home based business to join when their kids are back in school. Fall is traditionally one of the best, if not the best time, to rev up your sponsoring efforts. If you're a mom looking for a direct sales party plan business to start, here are key things to look for:

Why direct sales/ party plan?

According to the Direct Selling Association (DSA), the direct sales industry is made up mostly of women (88%+). The home based business model is ideal for moms for many reasons. The top reason is the desire to be home full time with their children. And to earn an additional income from working part-time or even earn a full-time income, depending on your level of commitment.

There are countless success stories of women that started a direct sales party plan business to earn $100 or $200 initially and from there it grew into a six-figure income or more. It really depends on you and what you're willing to put into the business.

Direct sales, party plan, or network marketing?

What's the difference? Although party plan and network marketing is under the direct sales umbrella, there are differences which could mean success or failure for you.

In a nutshell, network marketing is based on creating a network of consultants. It's generally heavy on sponsoring other people to join your business hence the word network. Most network marketing companies like Arbonne, Rodan and Fields, Nerium, Votre Vu, doTERRA, have a low entry fee known as their preferred customer option.

Arbonne has a $29 to be a preferred customer which means you can shop products at a discounted price. This makes it easy for people to start buying products at a discount because network marketing products are expensive compared to regular retail stores.

Once you're a preferred customer, you might be more open to consider the business opportunity. To become a business builder which is a term commonly used in network marketing, you will need to upgrade in order to build a business. Votre Vu offers this option as well as most companies. The upgrade option or "success pack" can range from $199 up to $1200. Expect to spend on average $300-$500.

If you join a network marketing company, you will need to be a great recruiter if you want to build a long-term residual income business.

Network marketing generally has a low personal monthly sales volume in order to earn a commission from your team. With Arbonne it was $100 and it may have changed but this is the norm. This low monthly personal sales volume makes it easier to build the business online without doing parties.

Party plan is more common with non-consumable products such as jewelry companies: Stella and Dot, Origami Owl Living Lockets, Jewel Kade, Silpada, or handbags such as Thirty-One Gifts, Miche Bags, as well as clothes, jeans, home decor, and so forth.

A party plan is the opposite end of the spectrum of network marketing. The business model is heavy on doing parties, hence the word party with party plans. Some companies like Stella and Dot changed it up to trunk shows to make it edgier but it's the same concept: you're doing parties in order to sell jewelry. Party plans depend on retailing products through home parties, catalog orders, or selling through small vendor boutiques/craft fairs.

If you join a party plan company, you will need to do parties by asking people to host parties or host parties yourself and invite people to your party.

Either way, you cannot earn the big income in a party plan unless you do parties. That is the heart of a party plan format. The monthly personal sales volumes are typically high with a party plan - anywhere from $300 to $500 personal sales requirements if you want to earn a commission from your team. It's not easy to sell this much jewelry or other non consumable products unless you do parties.

Every company has a monthly personal sales requirements in order to collect commission from your team so it's important to ask. It's not the same as being active so make sure you're clear on this.

Finally, there's direct sales, which is the umbrella that party plan and network marketing falls under.

Direct sales is a hybrid of the two: it's a balance between party plan and network marketing. Combining retailing products to earn an immediate retail profit and sponsoring for long term residual income. Verefina, the company I've partnered with is a perfect example of direct sales, with aspects of a party plan and network marketing.

However, Verefina doesn't have a high monthly personal sales volume which makes sharing products online doable without having to do parties. And it doesn't have the aggressive front-end recruiting common with a lot of network marketing companies. It's ideal for people that are looking for a business format somewhere in between.

If you're looking for a direct sales, party plan, or network marketing company to partner with this fall as your kids head back to school, I hope this was helpful with your evaluation.

It's important to choose the right business format for you but equally important is to find products that you would buy even if you weren't doing the business. Would you pay for those products as a customer first? 

Without a genuine passion for the products and company, it's very hard to succeed long term.


Janette Stoll
Direct to company Team Leader
What's Verefina?