Tuesday, April 22, 2014

Direct Sales/Network Marketing: How Important is Timing?

You hear about about timing and get in now all the time in direct sales/network marketing but how important is timing? And what does timing really mean to your success? The truth is a solid business opportunity should still be good whether you join today or next year but timing has its own importance in direct selling because of this factor.

Direct sales/network marketing is a bit different from most regular businesses because consultants not only sell products but have an opportunity to sponsor others to do the same. Thus building a network of sales consultants which they can earn a team commission from in addition to selling products.

Timing in this regard is important because direct selling is a number business. It's the reason why some people often pitch the importance of timing. But the reality is timing is important but depending on what your goals are.

I once read that Randy Gage (well known in the network marketing industry) stated something like this ... if you want to be in the top % of distributors and making a big income you'll need to be an early adopter and join when the company is young. If you want to make some money, it really doesn't matter much when you join. Here are some examples ...

Some recent direct sales/network marketing companies saw huge growth such as Nerium, Origami Owl Living Lockets, and Younique. These companies are only 2 years+ yet have thousands of consultants. Last I heard Origami Owl had over 50K and Younique over 25K and growing.

With Origami Owl, I can still remember when I saw it launched because it was only a couple years ago. There were a lot of promotions and Origami Owl consultants doing local vendor events in my area. In a short time, it grew to hundreds of reps in my area alone.

If you were one of the first consultants that signed up with Origami Owl and worked your business i.e. selling and sponsoring- you should have a huge team and income from your business. This is an example of the importance of timing and being one of first consultants when the company launched.

Does this mean the people joining Origami Owl today or Nerium can't be successful. Not at all. But direct sales/network marketing is a numbers business and there are more consultants with these companies today than two years ago. That doesn't mean you can't be successful but it does mean there are more consultants in the same company vying for business.

But the good news is that many of the consultants aren't actively building a business. Even if there are thousands of distributors that doesn't mean they're all working the business. If your goal is to build a large team sooner rather than later, timing IS crucial but more important is your PRODUCTIVITY that determines your success.



P.S.  As a #1 team builder with the largest team in less than 2 years with a former company, I can help you achieve any level of success. My passion is to help you build a successful business based on your goals.

Sunday, April 20, 2014

Radiantly You vs Other Natural & Organic Direct Selling Companies

Radiantly You is a new natural, organic direct sales/network marketing company that will officially launch June 2014. Since it pre-launched a few months ago, the company has been growing at an impressive pace. If you're reading this you're likely searching for a natural and/or organic direct selling company to possibly join or maybe you're just curious about the natural/organic business opportunities.

As a blogger and direct sales leader it's part of my job to keep up with other similar companies because it's good to know your competition.

In this post, I'll share why Radiantly You is different compared to other natural and organic direct sales companies.

Radiantly You offers all natural and organic skin care, body care, and cleaning/home products. More products to come when Radiantly You officially go full force (launch) in June. With other natural and organic companies such as NYR Organic, Ava Anderson Non Toxic, Lemongrass Spa, Daisy Blue Natural, Perfectly Posh, Celadon Road ... how is Radiantly You different?

First, the compensation plans from the companies mentioned are party-plan based. That doesn't mean you have to do parties but party plan based comp plans are different than network marketing comp plans. And the differences affect how you'll earn money from your business.

How you'll earn an income from your business is a big deal if you're a business builder. If you're signing up to be a product user or sell occasionally, that's different than being a business builder. I know many join because they love the products and don't consider too much about the pay plan but the pay plan matters a great deal if you're building a business.

Radiantly You pay plan is unilevel. Other companies such as Ava Anderson Non Toxic, Lemongrass Spa, Perfectly Posh and others listed above are party plan based.

What are the differences between a party plan compensation plan vs. Radiantly You?

Party plan comp plans typically have high personal retail sales requirement either to stay active and/or earn a commission from your team sales. NYR Organic starts at $200 personal sales and $1000 team sales. Ava Anderson Non Toxic is $300 and the minimum requirement varies depending on rank. As you move up leadership, personal sale requirement can be as high as $1000. Perfectly Posh is $500 personal sales but not until you've sold $1000.
*Note: Be sure to check with the company for the latest info.

Compared to network marketing plans such as Radiantly You's and other network marketing companies i.e. Rodan and Fields, Nerium, Purium, etc., the personal sales requirement are typically lower. Radiantly You is 25 points or around $50 a month personal sales to earn 10% on your team commission. That's a big difference compared to a party plan-based which is typically higher in personal sales and lower % with team commission.

Whether you're looking at Radiantly You as a business or another company, you need to know how you'll earn your money IF you're building a business. I've heard so many stories of people joining a company because they love the products but didn't understand everything about the comp plan and found it difficult to make money from their team building efforts.

Before you join a company, make sure you love the products which is given but you'll need to understand the comp plan and how you'll earn money from your team building efforts.



P.S.  If you love natural and organic products and looking for a non-party plan opportunity, take a look at my ->Radiantly You online business and why it has been growing nationwide and already a Direct Selling Association-pending member.

Sunday, April 13, 2014

Why Your Direct Selling Business Should Always Be ON

I just returned from spring break and a once-in-a-lifetime trip visiting Washington, DC and New York City. What an amazing trip to soak in so much history of this awesome country and seeing so many landmarks. Loved my trip beyond words!

As much as I love vacationing, I'm always excited to be home and getting back to the thick of things. One of the things that's never far from my mind, even while vacationing, is my natural/organic home-based business. It's true what they say if you really love what you're doing, it never feels like work :).

Why would I be thinking about my business while vacationing? Because my business is one of the reasons why I'm able to go on vacations.

While on vacation, I still checked emails and followed up on anything that needed my attention such as any hot sales or business leads.

If you're an independent consultant for a direct selling business, your business goes wherever you are, even while on vacation. That doesn't mean you're working while on vacation but with the ease of iphones and other smartphone options easily accessible wherever you go, you can easily check in at least once a day so you're not missing out on potential business or responding to any urgent emails from your team, etc.

There's a lot of competition in the direct selling business so you can't afford NOT to check in while you're vacationing, whether you're away for the day or a week. I can't tell you the number of new consultants and customers my business gained because someone else didn't assist those leads.

It pays to be responsive and return emails within the same day, sooner is always better. People want everything done yesterday so if you have a hot prospect interested in your business, you need to respond promptly.

Even something as simple as to let the person know you're on vacation but will send out samples, catalogs, and provide more detailed info when you return. It shows the other person you're a professional and acknowledged their request.

Perfect example? I sponsored a new consultant for my business in the midst of sight seeing at the Smithsonian while in DC. It only takes a few minutes to answer question via email or checking in to social media sites i.e. Facebook to see if anyone is inquiring about your business or products. That's how I ended signing up my new business partner!

Besides, don't you just love getting that email that someone's interested in your products or business opportunity?

The best part about owning a direct selling business is the flexibility of working the business wherever you are as it's always with you. My business is always on no matter where I am.



P.S.  Want to start your own online direct selling business sharing natural/organic products? You can easily build your business online without hosting parties or selling to friends and family. As a #1 leader and recruiter, I can help you build your business with my marketing tips. More info ->Natural/Organic Business

Wednesday, April 2, 2014

Natural/Organic Party Plan vs Network Marketing Companies

These days you're seeing more natural, organic skin care and personal care direct selling companies which is a beautiful thing because not all of the opportunities are created equal. Not only the compensation plans vary with each company but also the price points. There is definitely something for everyone but if you're thinking about joining a natural or organic beauty company, how do you know which is the best fit for you?
Are the products high quality and of value to real customers? What are the retail price of the products? Does someone have to sign up to be a preferred customer or distributor first in order to afford the products?
Direct selling is more than recruiting. You need real customers to grow and sustain your business. You also want to earn money right away. The best way to earn an immediate income is to sell products without having a customer jump through hoops. 
Are the products priced competitively with regular brands so you can sell products easily without someone becoming a preferred customer first because the retail price is too high? Higher price points mean your marketing efforts to attract customers will be more selective.
Compensation Plan
People start a direct selling business for many reasons but if you're looking at it as a real business, it's really important to know how you're going to be paid, what are the requirements for team building, and so forth.
Party plan companies pay differently than network marketing companies. What does party plan based mean to you? 
It doesn't mean you're required to do parties but the personal and team volumes are generally much higher which makes doing parties or selling through events, groups, etc. more effective in achieving those volumes than network marketing plans. 
With NYR Organic, personal sales volume required to earn a team commission starts at $200 and up to $400 and a team sales volume requirement. 
With Ava Anderson Non Toxic, personal sales volume required to earn a team commission starts at $300 but you also need to have a direct consultant also with $300 in sales. And goes up as high as $1000 personal sales as you move up the leadership rank. 
And Lemongrass Spa, you don't start earning a team commission until you sell $2500 in personal sales.
*Note: Check with these companies for most current comp plan details.
It's understandable people want to join a company because they love the products. I use several products from other direct selling companies and have thought about joining their companies but I know their comp plans are not the best fit for me. 
If you love to do parties, have a large network of people that you can easily tap into to host parties for you, or willing to do whatever it takes to achieve a higher personal monthly volume, then a party plan is a great fit for you. It's one of the reasons why some people choose a network marketing pay plan over a party plan because the personal minimum requirements tend to be a lot lower. 

With network marketing, it's typically common to see anywhere from 25 points to 100 business volume to earn from your team sales. In dollar amount, it depends on each company but it could be as little as $50 to earn from your team. That is significantly lower than party plans. 

One isn't better than the other but one is better than the other for YOU. I prefer network marketing comp plans over party plans because of the low personal sales. More on this topic in my future posts.
P.S.  If you love natural and organic personal care products and looking to build your business without having to hit high personal sales volume, I invite you to take a look at my natural/organic beauty business. It is by far the most flexible and achievable comp plan I've seen.

Thursday, March 27, 2014

Direct Selling Companies Competing with Consultants for Sales and Recruiting

Some companies start out as a retail business and decides to turn to the direct selling business model. Pangea Organics is one of them however it no longer sells through retail outlets. Others operate both retail and using the direct selling business model.

To me, companies that sell directly to anyone who visits the company's online store without having to go through a consultant poses an unfair disadvantage to the hardworking consultants that are building the brand name for the company.

If you're a consultant, you know how challenging it can be to grow your business. To be fair, I don't think these direct sales companies are trying to compete with their consultants directly. My understanding with some of these companies is that they want to offer multiple options for customers to buy products. Some customers don't want to deal directly with a consultant. They don't want to be bothered with "opportunity spiels" for fear of being recruited. Some just want to shop anonymously. I understand companies don't want to lose sales.

However, when a company sells through retail stores as well as online, they're compromising their consultants' sales and recruiting efforts. Every time a consultant is promoting the brand of the company, she risks sending someone to the corporate website and can potentially lose the business to the company especially if the company does not assign corporate leads to an existing consultant.

Nearly all direct sales, party plan, and network marketing companies have the look up a consultant option so that the company itself isn't profiting from the sales or recruiting generated from the corporate website.

Maybe some consultants don't think it's a big deal that their companies allow customers and potential consultants to sign up and buy directly on the company website but I believe this takes away business from hardworking consultants that are out in the field actively promoting the business thus helping to build the brand name for the company.

Every time you're out in the field branding your company name, you're potentially sending a lead to company, without you benefiting from it or another consultant, especially when the company keeps the sales or recruiting to itself.

What makes the direct selling industry unique from traditional business is that customers can only buy products exclusively through consultants. It's another reason why most companies do not allow reps to sell on third party sites such as Ebay or Amazon.

I personally would not join a company that allows customers to buy or sign up to be a consultant directly on the company website unless the business is assigned to an existing consultant.

If you're going to be a direct sales company then make your products exclusively available only through your consultants.

Your thoughts on why some companies allow people to buy and/or sign up directly on the company website? What are the pros and cons to you as a consultant, if any?


#1 Direct Sales Leader

P.S.  Would you like to learn my tips on how to start a home-based business selling natural/organic products online without having to do parties? Email me and let me share my tips with you.

Tuesday, March 11, 2014

Skin Care/Beauty Direct Selling Getting Saturated?

Skin care and beauty products are everywhere, in retail stores and online, which would make people think it's a saturated market right? Makes you wonder why people would start a skin care business but the fact is skin care and beauty is hugely successful. Even the direct sales/network marketing companies that didn't start out as a skin care business such as Xango eventually added skin care and beauty products.

Other examples are Scentsy which started out as a wickless candle but branched out by adding bath, body, and personal care products as well as Gold Canyon Candles. These are just two examples. As many companies as there are offering beauty products you'd think it's saturated but it's definitely not the case and here's why.

The first reason is that skin care and beauty isn't a one-size-fits-all as there are many different types of products and price points. One product might get rave reviews by one person but the opposite from another. I've used products that some people rave about and they didn't impress me or products that I can't use because it makes my skin itchy, the smell wasn't right for me, I didn't care for the packaging, and various other reasons.

There are also people that will only use certain types such non toxic skin care, natural, certified organic products, or whatever is the cheapest. There's something for everyone so if you're in this business or thinking about starting one, you'll need to reach people that are interested in giving your products a try. Knowing your audience is key to your success.

If you've been thinking about starting a home-based business in the skin care/beauty area, there's a lot of room for growth! But before you join a company, here are some things to consider:


Since there are different types of skin care and beauty products, what type of products interest you the most? For me, it's all about the ingredients, regardless of what the marketing says on the packaging. Natural, organic and even certified organic are only important if the ingredients are non-toxic and aren't filled with green washing ingredients. The company I would start a business with would have to be truly natural which is more important than the labels "natural" or "organic". So the ingredients matter a great deal to me. How important are the ingredients and quality of products to you?

Price Points? 

How important are price points to you? Would you be a customer even if the company does not offer a business opportunity? No one wants to pay for overpriced products because who doesn't want quality products at a great value. When you see those fancy packaging and marketing, you can bet those overhead costs are built into the price points. I love representing a company that offers high quality, non-toxic products at real prices that fits everyone's budget.

The Business

When it comes to the business and compensation plan, you'll find how you'll get paid varies across many different skin care companies. Network marketing is slightly different than a party plan. Both offer incentives for sponsoring a team of consultants but the compensation plan varies a great deal. Do a careful research and decide what's going to work best for you.

For example, it's common to see auto-ship requirements with network marketing and many of them can be as high as $100-$200 a month that you're required to be on auto-ship if you want to earn a team commission.

Compared to a party plan which typically does not require an auto-ship but many of them have high personal requirement to earn from your team. You can expect to see anywhere from $300 and upward.

One isn't better than other but finding a plan that is the best for you matters. So, if a company requires that you sell $500 each month before you can earn from your team sales, are you prepared to get out and achieve the required sales volume?



P.S.  Do you love natural/organic skin care and beauty products? Would you be interested in hearing about a young company that's already getting lots of rave reviews? Email me if you're interested: campopfan@gmail.com.

Thursday, February 27, 2014

Customers for Your Skin Care/Beauty Direct Selling Business

Are you having a hard time finding customers for your skin care/beauty business? There's no doubt the market is flooded with all kinds of beauty products. And if you're a home-based consultant representing one of many companies in the party plan, network marketing industry you're up against not only retail brands but competing with other direct selling companies too. Makes you wonder if it's a profitable business, doesn't it?

The good news is the beauty business in direct selling is big business and there are lots of successful companies as well as consultants building a full-time business from home. But how do you find customers for your business?

Here are some tips that have helped me to be the #1 leader in my company.

#1 Know your target market

The reality is not everyone's interested in your products or your business opportunity. We all think we have the best products and opportunity but that's not the case. I know plenty of people that don't give a hoot about non toxic skin care products, consuming organic products, and will buy whatever's on sale at the cheapest price. I'm not going to put much effort in trying to convert them. Your time is better spent sharing your products with people that are most likely to be interested and it's not hard to identify those prospects.

Look for small openings when you're having conversations with people. Don't get into sales-mode but pay attention to the conversation. If you're online, write informative articles on how your products have been beneficial to you and others. Or share news that might be an eye opener for your target audience. I love sharing articles on the dangers of using toxins in personal care and skin care products. That's one way you can use information to reach more people.

#2 Provide superior customer service

A friend of mine who is a leader for Perfectly Posh is the queen of customer service! As soon as her company has new products, she sends out new samples to me right away, without me asking for them. It's no wonder I'm one of her customers. People do buy from people they like and trust.

Be professional and act like a real business. Send samples to your prospect sooner rather than later. I've had people respond to me days later and I've moved on or no longer interested. We live in a highly connected world and it's too easy for people to find a new consultant that will happily take your business. Send out samples the same day or the next day at the very latest unless you're traveling and can't get to it. Follow up within a few days. It's up to you to follow up, not your prospective customer.

#3 Expand your network

Don't rely only on your friends, family, and people you know for business. Consultants get discouraged when they're taught the "friends and family" approach because it's not successful for everyone. It's a good start to share your products with people you know but you need to expand your network right away.

Make a list of the products you're selling and identify people that are most likely to buy your products. Start with your hot prospects first. I know people that are passionate about natural products and would not use beauty products with toxins or represent a company that sells products with harmful ingredients. Those are my most ideal candidates as customers and business partners.

If you're selling dietary products, you probably don't want to reach out to someone who's not looking to lose weight, but that person could be perfect for nutritional products. You can always use a third-party approach and ask if they know of anyone who would be interested in your product.

I've found identifying my most ideal customers and reaching them first more effective than randomly going after people.



P.S.  Are you already buying natural personal care products? Have you thought about selling natural products online and help share the important message of using non toxic personal care products? If you're interested, visit my website and see how you can easily have the same online store -> Natural Skin Care Business