Monday, September 22, 2014

3 Tips to Assessing a New Direct Selling Business Opportunity

Every day you see brand new direct selling, network marketing business opportunities launch. In fact, I was recently invited to join a pre-launch of a brand new jewelry party plan by the company's field recruiter. That's just one example of "pre-launch invites" that periodically comes my way. There are already thousands of established companies in existence yet more new companies launching. And if you're looking for a new company to join how do you assess an opportunity?

There are many factors that turn a brand new company into a huge success but here are three tips that will help you get started:

#1 Products

"All the experts stress that a passion for the product you're selling will be crucial to your success in direct sales". source: http://www.inc.com/guides/2010/07/how-to-assess-a-direct-selling-opportunity.html

No matter how phenomenal the compensation plan is the company won't last if the product line can't stand on its own. The most successful method of attracting new distributors/consultants to a direct selling company is passion for products. There are countless stories of successful consultants that got started because they fell in love with the products. Plus, it's a lot easier to tell others about your business when you love the products and use them daily. 

#2 Compensation Plan

There will always be people that join companies because of the compensation plan first then products.

Ideally, you want to look for great products and a competitive pay plan that is realistically attainable. You're not going to get 100% of what you're looking for but I believe it has to be a fair plan with minimal restrictions. Plans that have high auto-ship requirements, high personal sales requirements monthly to stay active or earn money from your team can be challenging for most people to have any success.

#3 Leadership

Corporate leadership is very important and sets the tone for potential growth especially if you're a brand new company. In direct selling, some founders/leaders have that all star personality such as Jeff Olson or Rita Davenport to name a couple that command respect and die hard followers.

Likability and the ability to engage and attract experienced leaders to join your business is key to big time growth. Conversely, some companies are slow to grow or don't seem to make much progress because lack of leadership. If you want to be successful, it's important if you care about the company, products, leadership and the team you're on. 

These are only a few ways to assess a brand new company. After you've done your research sometimes it's a matter of going with your gut and taking a chance on a new opportunity. Too much analyzing can deter you from getting started. I always tell people on the fence that if you love the products you've sampled so far and have done some research, give it a go. Especially in direct sales with minimal start up cost around $99, you're not really out much money.

Many companies offer hundreds of dollars worth of products for $99 and even a free website so there's really very little risks, if any. Just be careful of opportunities have high start up costs or sponsors talking you into buying more expensive start up kits especially if you're not comfortable with it.

Best,

Janette

P.S.  Speaking of new direct selling companies, have you heard of an organic personal care product line that launched this year? If you're looking for a new company in the organic area, you might be interested in this new organic company. Click here -> Organic Direct Selling

Resources:

Here's a terrific article -> How to Assess a Direct Selling Opportunity by Inc.com 

Wednesday, August 13, 2014

What I Do with My Direct Sales Business During Summer

Summer is no doubt the hardest time to work on your direct sales/home-based business. Especially if you have kids at home like I do. The main reason why I love having a home-based business is that I can hang out with my kids especially during summer when they're off from school.

Summer is a busy time for families: from summer sports, camps, to vacations, it's not easy squeezing in selling and growing a direct selling business when there are other things on your agenda. Case in point: I'm writing about it now which is nearly mid-August when this post should have been written before summer started, oh maybe June?!

With that, here are some ways I put in the time and grow my business (with what's left of summer :)) ...

Having an online presence i.e. my blogs is a huge asset. I'm able to write one article and it gets viewed over and over. Doing the work once and it keeps on paying off in the form of leads to grow my home-based business. Blogging isn't a big secret and if you look at top income earners in direct sales/network marketing, they all have blogs. If you're new, it takes time but it's something you can do and good to start during the slower summer months. The key is to get started.

Another on my to-do list is to update my online profiles or create new ones. There's always something new I want to work on when it comes to social media. It's a matter of picking a few and sticking with them until you've established some following and see what garnishes the best return for your time. There's a whole social media world to grow your business outside of Facebook.

Starting a new blog or write more articles for an existing blog that has been neglected like I'm doing with my Simply Pure Natural blog. The goal of Simply Pure Natural is slightly different than this blog and gives me another platform to share valuable tips while growing my base.

You could follow up on old leads or clean up your business in preparation for fall when the kids go back to school. In many places it's around mid August.

No matter what you're doing, whether actively selling through vendor events this summer, or passively growing your business online, do a few things a week, preferably at least one thing a day. And no matter where you are, with smartphones, it's effortless to stay connected and always be available should you get a lead that comes through via email or a phone call. I never feel out of my business because I'm always in touch through my iphone and it's the one thing I rely on wherever I am to continue building my business.

Best,

Janette

P.S.  Speaking of getting ready for kids going back to school. If you're a mom and looking to start a flexible home-based business in the non-toxic/organic personal care products, you might be interested in my business which I'm able to easily share and sell through my website. Email me if you'd like more info: campopfan@gmail.com

Monday, August 4, 2014

Joining for the Starter Kit Products in Direct Sales

If you're a personal care product junkie like me you can't help but get excited when you come across skin care, bath and body products. Even products that I wouldn't use because of certain harmful ingredients, I'm still drawn to the packaging or what other companies are offering.

Periodically, I come across competitors that offer discounted start up kits which is Stempting to sign up for the kit value alone. Even if there isn't a sale on the business kits, most of the starter kits are such great value.

First, if I'm signing up just for the products in the starter kit without any intentions to sell or build a business I think it's fair to let the person I'm signing up with know upfront. Most don't seem to mind because they're hoping you'll end up building the business or at least being a loyal customer.

Sometimes people sign up because they're slightly intrigued by the company and that leaves a door open for possibly building a business. Since direct sales is a number business some will join for the product discount and end up building a business and some won't.

For $99 starter kits with most direct sales/party plan companies it's often worth the price because you're getting a lot of products. It also gives you an opportunity to test the company out especially if the company does not require monthly sales, auto-ship, or website fees so there's nothing to lose.

There are quite a few companies that offer free replicated websites so you're not spending anything above the starter kit. It's a great value because you'd spend more on the products individually if you were buying them at retail. You also get a discount as a consultant ranging anywhere between 20-30% off retail.

For uplines/leaders

The downside of people signing up for the kit value without doing the business is that you're earning less as a business builder compared to selling the products at retail. Most companies offer around 5% team commission however if you were selling the products at retail, you could earn between 20-30% profit.

The upside is that anytime someone buys a kit, even if they're signing up for the products or shop "wholesale" as it's known in the industry, a team leader could end up gaining a new business builder. Sometimes people end up falling in love with the products, company, people, and end up being a business builder.

Since direct sales/party plan is a number business you never know when someone decides to turn a hobby into a full blown business. The flip side is also true that most won't do anything with the business.

What do you think about people signing up just for the kit value?

Best,

Janette

Wednesday, July 23, 2014

Direct Sales Tips: Are You Sharing or Preaching Products?

I'm a big fan of natural, healthy products and use them on a daily basis. With my natural personal care home based business it makes sense that I'd use and share healthy products with others. But I'm not one to judge others if they choose not to go natural. Or am I one to "preach" others that what they're using is going to cause cancer or making claims that certain products can cure a particular illness. I've seen too many distributors making ridiculous claims that can potentially get your business and the company in hot legal waters.

In my business, I'll let others know what ingredients can potentially be harmful in excess amounts over time and how I prefer to err on the side of safety but I'll stop short of sounding like it's wrong to use products that are not natural. And if I make any kind of claim it's always based on my personal experience and results.

If you're building a direct selling business, what you say matters to people looking to join your business. Remember you're an independent contractor/sales consultant and you can carve out your uniqueness. Your message does not have to be the same as your company's. People are more likely to be persuaded by your stories and how your products have made a difference rather than facts and figures.

I think it's good to share your knowledge and passion with others but it's not the same thing as being preachy. This is also true when it comes to sponsoring especially if you're new and eager to start growing your business. Sometimes we'll end up saying way too much and scaring people from the business entirely.

No matter what products you're selling or company you're with direct selling will always be a relationship business first. Your ability to connect with people whether that's from meeting in person or from a blog or from social media, people love to do business with people they have a good feeling about. There's nothing like someone coming off as preachy or hyping certain products or opportunity that can turn someone off.

Your thoughts?

Best,

Janette

Wednesday, May 28, 2014

Natural Organic Personal Care Products a Good Home Business?

These days, you see aisles of natural and organic skin care, body care, cleaning, in every store- not just health and specialty stores. It's obvious the demand is fueled by consumer desire for healthier choices. But as a home business, is selling natural products a good business?

Organic personal care products market is growing at rapid pace across the world. Rising concerns for health safety, increasing green consciousness and growing consumer’s awareness about the hazards in synthetic chemicals have fueled the demand for organic personal care products. Source: http://www.transparencymarketresearch.com/organic-personal-care-products.html


From my experience as a top sales leader for a natural direct selling company for two years, I can tell you there's great interest in people buying the products as well as people looking to sell them as a home-based business.

#1 Product quality and value

With more natural and organic personal care products on the market, there's more competition. There isn't anything that can't be purchased online or through a retailer.

When I'm shopping for personal care products, I look for truly natural, non-toxic products based on the ingredients because that's important to me. But price is also a strong consideration. Price points matter even to people that can afford to pay more. Who doesn't want quality products at great prices. People that love natural and organic products are still going to buy them but they're looking for good prices. So prices do matter to your selling success.

#2 How to get started

There are multiple ways to sell natural and organic products. You can make them yourself and sell them on Etsy. You can join affiliate programs which are typically free. Or you can sign up with a home-based, direct selling company for a fee which comes with products, a website, and allows you to sell as an independent consultant for the company.

If you're considering a home-based business as an independent consultant with a direct sales company, here are important things to consider:

As I mentioned with personal care products, there's a big market with natural and organic products. You're going to have an easier time getting someone to try and hopefully switch over to your products IF the products you're selling is not only high quality but within similar prices to what your prospective customers are already used to spending. It's not easy persuading people to spend $28 on non-toxic sunscreen when they can buy similar organic sunscreen for half the price.

If the prices are affordable, it's a bit easier redirecting a customer's spending to your products. Prices do matter with customers because there are a lot of natural and organic personal care products on the market.

Think of yourself as a potential customer browsing online for products or shopping at your local stores. If I stumble on a website that offers products that I'm interested and the prices are reasonably priced with good shipping fees or free, I'm much more likely to buy. That's why Amazon is so successful!

Although there's great opportunity to sell natural and organic personal care products from home I would caution anyone thinking about joining a direct selling company to consider quality products, price points, and overall compensation/pay plan.

Best,

Janette

P.S.  As a #1 team builder with the largest team in less than 2 years with a former company, I can help you achieve any level of success. My passion is working from home using internet marketing and teaching others to do the same.

Tuesday, May 13, 2014

Yes! You Can Be Successful with Home Party Plan Companies

While researching a title for this post, no surprise that I came across some not-so-positive articles on the direct sales/network marketing industry which inspired me to write this article to highlight important things you need to know so you'll choose the right business for you.

Why do most people struggle with party plan as a business? I believe most people struggle with the party plan method because it's not a good fit for them. But if you're willing to be proactive, network locally, expand your contacts, and not shy asking people to host parties for you- a home party plan company is a great fit for you.

Party plan companies aren't for people that don't want to be sociable. There's some level of sociability involved because you'll need to meet people, ask people to book parties, then you'll need to coach/work with your hostess, meet and greet guests that show up at the party. Your ability to network and mingle is key to being successful as a party plan consultant.

Party plan companies typically have higher personal sales requirements because it's designed to sell products. Truth is, home parties is the BEST way to sell products, sponsor new people, and meet new people. Not to mention, consultants can potentially earn a nice retail profit at a home party.

No matter how much you hear people boast about Facebook parties, when it comes to selling, not sponsoring, selling is still best done face-to-face in a group atmosphere. Sponsoring is much easier to do online as yours truly has successfully built a huge team from my blog alone.
But selling is so effective face to face!

At a home party, you have a captive audience prepared to buy and support whoever is hosting the party. I've never attended a party and not bought something because most people that go have a mind-set to buy. That's why home parties are typically successful but only IF you're able to get parties booked.

The problem with home party plan business is that most have a hard time keeping parties booked consistently and over longer periods. Getting parties booked at the beginning of your new business isn't hard but what about a few months down the road? It's something people don't think too much about when they initially join a company. I believe anyone can be successful with a home party plan company IF you're willing to do the things that are required to motivate yourself to grow your business.

Best,

Janette

Sunday, May 4, 2014

Giving Up On Direct Sales/Party Plan Home-Based Business?

There are people who join a direct sales/party plan business, give a try, didn't succeed and shun it for life. And there are those that try, fail, and keeps on trying even if that means starting over with a new company.

The truth is: when it comes to success in the direct selling business it's going to take at least 2+ years if not longer before someone finds success. It's not a get-rich-business but more like gradually learning along the way and most of the time with multiple companies before you might find the best fit for you.

I remember hearing about a 7 figure income earner from Send Out Cards who was a distributor for 13 different companies before he found success with SOC. You'll also hear people leaving successful companies to start over with another company. This isn't unusual at all and that's why Mary Christensen, direct sales coach/author, always says you never know when someone's going to make a change because it's a fact people leave one company and start over with another. So why would someone do that?

Jackie Ulmer, a successful network marketer, left her Mia Bella a candle company while earning a six figure income and started over with another company. I don't know all the reasons but the point is- it happens. The reason I'm sharing this with you is to highlight there's nothing wrong with moving on with another company because there are many reasons why it's right for someone to leave.

As consultants/distributors- you're an independent contractor which means you don't have a stake in the company itself other than being a rep for the company i.e. selling products and sponsoring. Direct sales is a sales job. People leave and move on to bigger and brighter opportunities all the time. It happens in a regular job and your direct sales business is really not that much different. If you find another opportunity that's just better for you, moving on might be a good option.

Change is part of life and believe me things change with all direct sales/network marketing companies ... new management, change in compensation plan, products, shipping costs, so on and so forth. These changes often lead to a consultant changing direction.

I don't believe in the notion of sticking with it no matter what. You should stick with it IF it works for you. Remember the saying in direct sales "you're in business FOR yourself". I rarely sponsor someone into my Radiantly You business that has never done direct sales/party plan/network marketing before. Nearly everyone has done something at one point but didn't find it a good fit so moving on and starting over is not uncommon in this industry.

If you're thinking of giving up on direct sales because you've done it before and it didn't work out for whatever reason, maybe it wasn't the right one for you. Maybe you weren't ready then and now you're worried about someone thinking "oh no, she's doing another company".

Part of being an entrepreneur and a business in sales which direct selling is, sometimes you have to go with your instincts and try not to care too much about what others might think. People will think whatever they're going to think anyway.

I absolutely love the flexibility my home-based business offers and cannot think of another fun independent business as my direct selling business that I can do all online.

Best,

Janette

P.S. If you're looking for an online direct selling opportunity, visit my Radiantly You natural/organic business.